MONTHLY FEATURES & BENEFITS

WEBSITE HEALTH REVIEW

FULL REVIEW CONDUCTED AT INITIAL ENROLLMENT AND SHARED WITH YOU UPON COMPLETION TO SEE THE CURRENT HEALTH OF YOUR WEBSITE. THIS REVIEW INCLUDES A BMW COMPLIANCY REVIEW & UPDATES, CONFIRMING FUNCTIONALITY OF ALL WEBSITE LINKS, UPDATES TO HOME PAGE SLIDE SHOW, CPOV SITE AUDIT, AND NAVIGATION CLEAN UP.

LEAD & PHONE CALL ROUTING

VERIFY AND UPDATE WEBSITE LEAD DISTRIBUTION RULES AND SETTINGS ARE CORRECT IN CONTROL CENTER. ADDITIONALLY, ENSURE ALL MOBILE AND DESKTOP CALL TRACKING NUMBERS BEING PROPERLY UTILIZED AND ASSIST WITH ROUTING AS NEEDED.

MONTHLY REPORTING & SUPPORT CALL

WEBSITE ASSISTANT WILL CALL TO REVIEW CORE ANALYTICS, MONTHLY SPECIALS, PROGRAM UPDATES, AND DEVELOP A STRATEGY FOR OPTIMIZING YOUR WEBSITE. YOUR DEDICATED RESOURCE IS AVAILABLE FOR YOU TO CONTACT MONDAY THROUGH FRIDAY FOR ASSISTANCE.

CUSTOM PAGE BUILDING & HOME PAGE WEB TILES

BUILD ONE CUSTOM PAGE WITH DEALER CONTENT. VARIES PER PACKAGE. PUSH AND CREATE DEALER SPECIFIC WEB TILES TO PROMOTE SPECIALS AND ADVERTISE NEW VEHICLES.

DEALER SPECIALS UPDATES

ENSURE ALL DEALER SPECIFIC AND NATIONAL OFFERS ARE PRESENT ON THE SPECIALS PAGE TO AVOID “NO SPECIAL” BEING LISTED. ADDITIONALLY, YOUR WEBSITE ASSISTANT WILL BUILD A MINIMUM OF 5 SPECIALS PER MONTH.

WEBSITE COMPLIANCE INSURANCE

INSURE THAT YOUR OE BMW WEBSITE IS ALWAYS COMPLIANT WITH UP-TO-DATE CONTENT. CUSTOM COMPLIANT CONTENT WILL BE ADDED TO YOUR WEBSITE ON YOUR BEHALF EACH MONTH.

BMW Certified Website Assistant Packages

Base Package: $499/month

Dealers will have a single point of contact - their website assistant, who will pro-actively update dealer specials and banners once a month. This will ensure that there is always an updated marketing offer for sales. Insure that your OEM BMW website is always compliant with up-to-date content. Custom compliant content will be added to your website on your behalf each month. Website assistant will call to review core analytics, monthly specials, program updates, and develop a strategy for optimizing your website. Your dedicated resource is available for you to contact Monday through Friday for assistance. Additionally, your Website Assistant will ensure all mobile and desktop call tracking numbers are being properly utilized and assist with routing as needed.

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Professional Package: $749/month

The Professional Package is designed for dealers who would like updated specials twice per month. This allows a dealer to align marketing messages with bmwusa.com, radio, ads, mailers, ad agencies, and end of month sales events. Website Assistant will complete initial full website audit, monthly reporting review, 8 custom specials per month, and 2 custom pages per quarter.

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Elite Package: $999/month

The Elite Package is designed for dealers who are aggressive in their advertising and allows dealers the ability to update website specials weekly. This allows a dealer to align marketing messages with bmwusa.com, radio ads, mailers, ad agencies, and end of month sales events. Website Assistant will complete initial full website audit, monthly reporting review, 16 custom specials per month, and 3 custom pages per quarter.

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MPOP™ Assistant Package: $99/month

*Requires enrollment in Dealer Teamwork Digital Advertising.

The MPOP™ Dealer Teamwork package is designed for dealers who are enrolled in Dealer Teamwork’s Digital Advertising package. This package includes an assistant that can help the dealer build model specific specials in Dealer Teamwork’s MPOP™ tool. This can include used, service and part specials as well. Dealer Teamwork’s MPOP™ tool is easy to use and manageable by dealership staff. This optional package gives your dealership an additional resource to assist in updating the MPOP™ if dealership resources are limited.

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